{"id":585,"date":"2026-06-21T17:01:39","date_gmt":"2026-06-21T17:01:39","guid":{"rendered":"https:\/\/fortworthmovingnews.com\/?p=585"},"modified":"2026-06-21T17:01:39","modified_gmt":"2026-06-21T17:01:39","slug":"dallas-arboretum-welcomes-chris-smith-as-senior-vice-president-marketing-and-guest-experience","status":"publish","type":"post","link":"https:\/\/fortworthmovingnews.com\/?p=585","title":{"rendered":"Dallas Arboretum Welcomes Chris Smith as Senior Vice President, Marketing and Guest Experience"},"content":{"rendered":"<div>\n<div>\n<p>The\u00a0Dallas Arboretum and Botanical Garden\u00a0has named Chris Smith as the new Senior Vice President of Marketing and Guest Experience. Smith brings extensive experience in public gardens and green spaces, most recently serving as a consultant for the Arboretum, with significant contributions made this past summer.<\/p>\n<p>Read more <a href=\"https:\/\/fortworthmovingnews.com\/?p=583\">Lanita S. Morgan<\/a><\/p>\n<p>In her new role, Smith will lead the Arboretum\u2019s marketing strategy and guest engagement initiatives, with a focus on elevating the experience for all who visit this beloved green space. Her passion for nature, combined with a proven track record of driving transformative initiatives, positions her as a key addition to the leadership team.<\/p>\n<p>\u201cWe are thrilled to welcome Chris Smith as our new Senior Vice President of Marketing and Guest Experience,\u201d said Christie Eckler, Chief Advancement Officer at the Dallas Arboretum. \u201cChris has a demonstrated ability to lead impactful initiatives and brings a unique blend of passion for nature and innovative guest engagement strategies. We are confident she will be instrumental in enhancing the Arboretum experience for all of our guests.\u201d<\/p>\n<p>Read more <a href=\"https:\/\/fortworthmovingnews.com\/?p=581\">Andrew Jensen<\/a><\/p>\n<p>Smith spent her career championing green spaces, combining marketing and communications expertise with guest experience strategies to foster meaningful connections between people and nature. In her new role, she will continue to engage Arboretum guests, advancing the its mission of showcasing the beauty of nature and promoting education and sustainability.<\/p>\n<p>Smith earned an MBA from\u00a0Texas Christian University\u00a0and a Master\u2019s in Environmental Relations from the\u00a0University of North Texas. She is a current member of the\u00a0Dallas Chapter of the Public Relations Society of America\u00a0and\u00a0American Public Gardens Association.<\/p>\n<p>Read more <a href=\"https:\/\/fortworthmovingnews.com\/?p=579\">Lee Hunt<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The\u00a0Dallas Arboretum and Botanical Garden\u00a0has named Chris Smith as the new Senior Vice President of Marketing and Guest Experience. Smith brings extensive experience in public gardens and green spaces, most recently serving as a consultant for the Arboretum, with significant contributions made this past summer. Read more Lanita S. Morgan In her new role, Smith [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":584,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-585","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fw-people"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dallas Arboretum Welcomes Chris Smith as Senior Vice President, Marketing and Guest Experience - Fort Worth Moving News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fortworthmovingnews.com\/?p=585\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dallas Arboretum Welcomes Chris Smith as Senior Vice President, Marketing and Guest Experience - Fort Worth Moving News\" \/>\n<meta property=\"og:description\" content=\"The\u00a0Dallas Arboretum and Botanical Garden\u00a0has named Chris Smith as the new Senior Vice President of Marketing and Guest Experience. 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